Digital Membership Acquisition Campaign for a Manufacturing Trade Association
Duration: 2 months
Key Duties/Deliverables:
Develop the strategy and messaging for the campaign
Design digital and social media assets
Select appropriate channels for outreach and lead generation
Deploy campaign assets and manage execution
Provide reporting and analysis of campaign performance
Qualifications:
Experience in membership marketing, especially for associations
Proficient in digital marketing tools and platforms (e.g., Google Ads, LinkedIn)
Strong copywriting and design skills
Ability to analyze and report on digital marketing metrics